About Us

One step ahead with nature

Cellavent Healthcare is one of the leading providers of healthcare products, functional foods and nutraceuticals due to its inimitable approach of combining natural medicine and innovation.

For over 20 years, the Cellavent brand has stood for the expertise to decipher the therapeutic benefits of plant substances with strong partners from science and research. On this basis, we develop unique products with real therapeutic added value for your health. We always use innovative formulations and the latest technologies to meet the highest quality standards.

The challenge

The market for dietary supplements has a bad reputation – and largely rightly so.

How do we start and what do we do differently?
Our commitment to health medicine is reflected in every aspect of what we do. We understand that health is more than just a product – it is a promise. We keep this promise by:

  • Careful selection of raw materials: only the purest and highest quality ingredients that are safe and effective.
  • Precise Dosing: Targeted dosages for maximum benefit.
  • Healthy additives: No unhealthy fillers.
  • Proper packaging and storage: So that our products retain their full effectiveness.

For us, trust and quality are our top priority because this is the only way we can ensure that our customers receive the best possible support for their health.

Our commitment to your health

Since the founding of our family business, we have supplied millions of customers with our products and regularly impress them with our unique quality standards.

We are very proud of our very trustworthy customer relationship. We gain this trust not only through the quality of our products, but also through excellent customer advice and constantly growing, but not excessive, health offers. Especially in the context of product development, we do not look at what the market has to offer and which raw materials are currently being marketed profitably - instead, we listen to the basics. We work closely with doctors, alternative practitioners, nutritionists and pharmacists, not only to promote our products and provide training, but also to find out what they and our customers need.

This is the only way we can ensure that our customers receive the best possible support for their health.

Our beginnings

Company founder Marcus Haag began selling high-quality nutritional supplements, including spirulina, chlorella and barley grass, back in 1999. After years of working in the pharmaceutical industry, he founded Cellavent Healthcare GmbH in 2013.

Driven by the desire to bring about real change and create products that offer real therapeutic benefits, the Cherry PLUS product range laid the foundation for a successful company history. The Cherry PLUS brand is now the number 1 sour cherry product in pharmacies (source: Insights).

As one of the first companies on the market, the foundation was laid here and it was proven that plant substances can represent great added value for health and well-being thanks to correct production and application. Based on this self-image, further brands were established and new industry standards were set. Today, Cellavent Healthcare, with Acurmin PLUS, Cherry PLUS, White Omega and Co., is one of the leading companies in the field of high-quality, high-quality health products made in Germany.

Our vision

We strive to be the leading provider of innovative and effective health products. We ensure this by developing high-quality nutritional supplements and functional foods that can be used both as an adjunct to therapy and as a preventative measure with measurable success.

We want to promote and support the health of every individual through quality, transparency and the respectful use of traditional knowledge. In addition to the safety and effectiveness of our products, we attach great importance to naturalness. "Made in Germany" is also a matter of course for us.

We envision a future in which healthy eating is simple, tailored to needs and individual thanks to sustainable products, supported by the latest findings and with an understanding of the power of nature.

Our Mission

Cellavent Healthcare

Our mission is to redefine the industry standard through powerful, therapeutically effective products and to strengthen our customers' trust through the highest quality and real benefits.

kindgesund

We offer natural and high-quality products for the health and development of children by using sustainable and tested raw materials and supporting parents in choosing healthy alternatives.

Quality and transparency

Where premium quality ends, our quality standards at Cellavent Healthcare only begin. While many companies promise premium quality, we go beyond that to develop truly outstanding products that are recommended by experts and doctors.

In addition, we go one step further:

  • Development in collaboration with experts: Our recipes are created in close collaboration with leading doctors, alternative practitioners and nutritionists.
  • Highest purity and effectiveness: Our raw materials are specially developed to ensure the highest purity and effectiveness.
  • Individual solutions: We offer unique solutions tailored to the individual needs of our customers.
  • Temperature-controlled storage: Our sensitive raw materials, such as Omega-3 products, Brassica PLUS and olive oils, are stored optimally to retain their effectiveness.
  • Freshness concept with blister packs: These ensure fast processing and optimal storage conditions for oils and other air-sensitive products.
  • Careful Dosing: Our products are carefully dosed to provide the safest and most effective therapeutic benefit.
  • Unique raw materials: You will hardly find our raw materials from any other manufacturer, as we rely on an individualized approach.

Our commitment to quality and innovation makes us your trusted partner for healthcare products that really make a difference.

Our values

At Cellavent Healthcare, our values ​​are based on trust, quality and a deep commitment to the well-being and satisfaction of our customers. We stand for transparency and safety and always put the well-being of our customers above profit. Your health is our most valuable asset.

We also attach great importance to an excellent price-performance ratio because we are convinced that health should be accessible to everyone. Everyone should be able to afford a healthy life and that is why we do everything we can to offer high-quality products at fair prices.

Scientific Advisory Board

Portrait Prof. Dr. Ingo Schellenberg

Prof. Dr. Ingo Schellenberg

Professor of Chemistry and Biochemistry

Focus:
Bioanalytics | Drug characterization |
quality assurance

Portrait Dr. Hans-Ulrich Jabs

Dr. Hans-Ulrich Jabs

Specialist in internal medicine

Focus:
Preventive medicine | Autonomous regulatory medicine | Nutritional medicine

Dr. Anne Bansleben

Nutritionist

Focus:
Product development in analytical chemistry | botany | microbiology

Portrait Tobias Duven

Tobias D. Duven

Alternative practitioner

Focus:
Autoimmune diseases | Chronic fatigue syndrome |
High-performance medicine

Portrait Claudia Krüger

Claudia Krueger

PTA (pharmaceutical technical assistant)

Focus:
Pharmacy | Nutritional Sciences

Portrait David Bansleben

David Bansleben

Nutritionist

Focus:
Functionality of secondary plant substances | Preventive nutrition | Fermentation

Portrait Cristina Ioannidis

Christina Ioannidis

Midwife, alternative practitioner

Focus:
Holistic gynecology and pediatrics | Aromatherapy | Phytotherapy

Portrait Robert Appuhn

Robert Appuhn

Alternative practitioner, nutritionist

Focus:
Micronutrients | Orthomolecular therapy

More about our experts